
Basic Media Training
Designed for young professional players, this program provides essential skills for interacting with the media and managing public perception. Participants learn how to handle interviews, deliver key messages confidently, and navigate both traditional and social media with professionalism. Ideal for athletes working through their organization or agent, this training lays the foundation for a successful public presence.
Tailored for athletes at or approaching the Major League level, this course refines and elevates communication skills. Participants engage in advanced interview simulations, crisis communication strategy, and brand alignment across traditional and digital platforms. This training ensures that every interaction — from national interviews to online posts — strengthens an athlete’s personal and professional brand.
Our team provides hands-on support in shaping and maintaining a strong digital presence. Whether you need a long-term strategy or daily content management, we help develop your brand voice, engage your audience authentically, and create meaningful partnerships. Every post, comment, and image becomes part of a bigger story — your story.
This session helps college athletes understand how their online presence can impact their future — on and off the field. We cover what employers, teams, and sponsors look for, and how to use social media responsibly to reflect personal values and protect your institution. Athletes leave with actionable strategies to build a positive, lasting impression.
For high school athletes, social media can open doors — or close them. This workshop teaches smart, safe, and strategic online habits. Participants learn how to protect their reputations, avoid common pitfalls, and use social media to highlight their achievements in ways that attract coaches and recruiters.
Do you have players that could benefit from learning more about using social media responsibly? Do not hesitate to contact us. Johanna can travel, or join via any digital platform.